Austrian Economics Entrepreneurship: Mises, Hayek, Schumpeter: "The stock exchange is a poor substitute for the Holy Grail" --Joseph Schumpeter
http://artsentrepreneurship.com
http://herosjourneyentrepreneurship.org
Hero's Journey MBA
"The stock exchange is a poor substitute for the Holy Grail" --Joseph Schumpeter
Austrian Economics Entrepreneurship
The Greatest Investment Autumn, 2008
by Dr. Elliot McGucken
Entrepreneurship cannot be taught. But in no way does this mean there is nothing to teach in a class devoted to entrepreneurship. We must teach of liberty's ideals and the precepts underlying our precious, exalted freedom. We must battle for the soul of capitalism; and this has ever been done best by those brave men who acquainted themselves with the classics' immortal ideals in books written pages, and then took rugged action in rendeirng those ideals real in living ventures, as did our Founding Fathers.
Thus a class devoted to Entreprneurship--to the supposed bottom line--is actually a class devoted to the higher ideals. And so it is that I flipped the script on the modern university, by sneaking the Great Books back onto the debt-based campus in a Trojan Horse called The Hero's Journey in Arts Entreprenuership & Technology.
As the winds are forever shifting throughout the financial world, oft opposing the more constant winds in that higher, ethereal realm, a greater, more-enduring investment is to be found in a classical liberal arts education. For Socrates reminds us that virtue does not come from wealth, but that wealth and every lasting good of man derives from virtue:
For I do nothing but go about persuading you all, old and young alike, not to take thought for your persons and your properties, but first and chiefly to care about the greatest improvement of the soul. I tell you that virtue is not given by money, but that from virtue come money and every other good of man, public as well as private. This is my teaching, and if this is the doctrine which corrupts the youth, my influence is ruinous indeed. But if anyone says that this is not my teaching, he is speaking an untruth. Wherefore, O men of Athens, I say to you, do as Anytus bids or not as Anytus bids, and either acquit me or not; but whatever you do, know that I shall never alter my ways, not even if I have to die many times. --Socrates, The Apology
The Great Books have been hedged against and shorted across all realms, and now is a great time to buy in--right on the cusp of a renaissance in classical honor, integrity, and character. All the classics in my Hero's Journey in Artistic Entrepreneurship & Technology class can be purchased for less than the typical textbook--most can be downloaded for free--and the ideals contained within their pages will last a lifetime, providing sublime mentorship in all endeavors.
All the gold which is under or upon the earth is not enough to give in exchange for virtue. --Plato
"What warrants success in a fight for freedom and civilization is not merely material equipment but first of all the spirit that animates those handling the weapons. This heroic spirit cannot be bought by inflation." --Ludwig von Mises, The Theory of Money and Credit, p. 469
"The essential characteristic of Western civilization that distinguishes it from the arrested and petrified civilizations of the East was and is its concern for freedom from the state. The history of the West, from the age of the Greek polis down to the present-day resistance to socialism, is essentially the history of the fight for liberty against the encroachments of the officeholders." --Ludwig von Mises
The great aim of the struggle for liberty has been equality before the law. --Hayek
We must make the building of a free society once more an intellectual adventure, a deed of courage. What we lack is a liberal Utopia, a programme which seems neither a mere defence of things as they are nor a diluted kind of socialism, but a truly liberal radicalism which does not spare the susceptibilities of the mighty (including the trade unions), which is not too severely practical and which does not confine itself to what appears today as politically possible.Those who have concerned themselves exclusively with what seemed practicable in the existing state of opinion have constantly found that even this has rapidly become politically impossible as the result of changes in a public opinion which they have done nothing to guide. Unless we can make the philosophic foundations of a free society once more a living intellectual issue, and its implementation a task which challenges the ingenuity and imagination of our liveliest minds, the prospects of freedom are indeed dark. But if we can regain that belief in power of ideas which was the mark of liberalism at its best, the battle is not lost. --F.A. Hayek, Studies in Philosophy, Politics and Economics (1967)
A society that does not recognise that each individual has values of his own which he is entitled to follow can have no respect for the dignity of the individual and cannot really know freedom. --F.A. Hayek
Keynes did not teach us how to perform the miracle . . . of turning a stone into bread, but the not at all miraculous procedure of eating the seed corn. --Ludwig von Mises, Planning for Freedom, p. 71 Keynes
A work of art is an attempt to experience the universe as a whole. One cannot analyze or dissect it into parts and comment on it without destroying its intrinsic character. --Ludwig von Mises
Economic affairs cannot be kept going by magistrates and policemen. --Ludwig von Mises, The Theory of Money and Credit, p. 282 Coercion
Innovators and creative geniuses cannot be reared in schools. They are precisely the men who defy what the school has taught them. --Ludwig von Mises, Human Action, p. 311 p. 314
Ludwig von Mises --"An entrepreneur cannot be trained." Human Action p. 311 p. 314
Ludwig von Mises The creative spirit innovates necessarily. It must press forward. It must destroy the old and set the new in its place.. Progress cannot be organized. --Ludwig von Mises, Socialism p. 167 Genius
One cannot organize or institutionalize the emergence of new ideas. The Ultimate Foundation of Economic Science Ludwig von Mises p. 129 Ideas
A nation cannot prosper if its members are not fully aware of the fact that what alone can improve their conditions is more and better production. And this can only be brought about by increased saving and capital accumulation. Planning for Freedom pp. 92-93 Material Well-Being --Ludwig von Mises
The general intellectual climate which this produces, the spirit of complete cynicism as regards truth which it engenders, the loss of the sense of even the meaning of truth, the disappearance of the spirit of independent inquiry.... Perhaps the most alarming fact is that contempt for intellectual liberty is not a thing which arises only once the totalitarian system is established but one which can be found everywhere among intellectuals who have embraced a collectivist faith and who are acclaimed as intellectual leaders even in countries still under a liberal regime. --F.A. Hayek
In the etatist state entrepreneurs are at the mercy of officialdom. Officials enjoy discretion to decide questions on which the existence of every firm depends. They are practically free to ruin any entrepreneur they want to. They had the power not only to silence these objectors but even to force them to contribute to the party funds of nationalism. --Mises
If the American people ever allow private banks to control the issue of their money, first by inflation and then by deflation, the banks and corporations that will grow up around them (around the banks), will deprive the people of their property until their children will wake up homeless on the continent their fathers conquered. --Thomas Jefferson in 1802 in a letter to then Secretary of the Treasury, Albert Gallatin
The distinctive principle of Western social philosophy is individualism. --Mises
Individualism resulted in the fall of autocratic government, the establishment of democracy, the evolution of capitalism, technical improvements, and an unprecedented rise in standards of living. It substituted enlightenment for old superstitions, scientific methods of research for inveterate prejudices. --Mises
It was in the climate created by this capitalistic system of individualism that all the modern intellectual achievements thrived. --Mises
"The system of private property is the most important guarantee of freedom, not only for those who own property, but scarcely less for those who do not." --F.A. Hayek
"Those fighting for free enterprise and free competition do not defend the interests of those rich today. They want a free hand left to unknown men who will be the entrepreneurs of tomorrow." --Ludwig Von Mises
"[Socialists] promise the blessings of the Garden of Eden, but they plan to transform the world into a gigantic post office." --Ludwig Von Mises
If history could teach us anything, it would be that private property is inextricably linked with civilization. --Ludwig von Mises, Government and Civil Society
"Economics deals with society's fundamental problems; it concerns everyone and belongs to all. It is the main and proper study of every citizen." --Ludwig von Mises
"Even more significant of the inherent weakness of the collectivist theories is the extraordinary paradox that from the assertion that society is in some sense more than merely the aggregate of all individuals their adherents regularly pass by a sort of intellectual somersault to the thesis that in order that the coherence of this larger entity be safeguarded it must be subjected to conscious control, that is, to the control of what in the last resort must be an individual mind. It thus comes about that in practice it is regularly the theoretical collectivist who extols individual reason and demands that all forces of society be made subject to the direction of a single mastermind, while it is the individualist who recognizes the limitations of the powers of individual reason and consequently advocates freedom as a means for the fullest development of the powers of the interindividual process." --F.A. Hayek
"I have arrived at the conviction that the neglect by economists to discuss seriously what is really the crucial problem of our time is due to a certain timidity about soiling their hands by going from purely scientific questions into value questions. This is a belief deliberately maintained by the other side because if they admitted that the issue is not a scientific question, they would have to admit that their science is antiquated and that, in academic circles, it occupies the position of astrology and not one that has any justification for serious consideration in scientific discussion. It seems to me that socialists today can preserve their position in academic economics merely by the pretense that the differences are entirely moral questions about which science cannot decide. Conversation at the American Enterprise Institute for Public Policy Research, Washington, D.C. (9 February 1978); published in A Conversation with Friedrich A. Von Hayek: Science and Socialism (1979)" --F.A. Hayek
"If man is not to do more harm than good in his efforts to improve the social order, he will have to learn that in this, as in all other fields where essential complexity of an organized kind prevails, he cannot acquire the full knowledge which would make mastery of the events possible. He will therefore have to use what knowledge he can achieve, not to shape the results as the craftsman shapes his handiwork, but rather to cultivate a growth by providing the appropriate environment, in the manner in which the gardener does this for his plants." --F.A. Hayek, Nobel Lecture of December 11, 1974, The Pretence of Knowledge
Murry Rothabrd wrote, "The Mises Institute's coat of arms is that of the Mises family, awarded in 1881 when Ludwig von Mises's great-grandfather Mayer Rachmiel Mises was ennobled by the Emperor Franz Josef I of Austria. In the upper right-hand quadrant is the staff of Mercury, god of commerce and communication (the Mises family was successful in both; they were merchants and bankers). In the lower left-hand quadrant is a representation of the Ten Commandments. Mayer Rachmiel, as well as his father, presided over various Jewish cultural organizations in Lemberg, the city where Ludwig was born. The red banner displays the Rose of Sharon, which in the litany is one of the names given to the Blessed Mother, as well as the Stars of the Royal House of David, a symbol of the Jewish people. Ludwig's lifelong motto was from Virgil: tu ne cede malis, sed contra audentior ito." --http://mises.org/about/3248
In many ways the modern (postmodern) financial and familial crises are a product of our postmodern universities, which have substituted "truthiness" for "truth," financial engineering for physical engineering, and innovations in ethics for ideals in innovation. It is almost as if the Greats, by their simple exaltation of Truth and Reason, have been deemed irrelevant in the academy, as simple principles get in the way of financial bubbles, unprecedented student debt, and the privatization of profits and socilzation of risk that is spearheaded by postmodernism's best and brightest--by those who speak forth one thing while holding in their hearts another.
For as I detest the doorways of death, I detest that man, who hides in his heart one thing and speaks forth another. --Achilles, Homer's Iliad
All-too-many contemporary classes are void of any and all Enlightenment Thinkers and the classical giants upon whose shoulders they stood.
If a nation expects to be ignorant and free, it expects what never was and never will be. --Thomas Jefferson
The academy has all but forgotten the importance of character over cash, of the higher ideals over the bottom line, of the soul over semblance. And character, ideals, and the soul are found not in corporate case studies, but in eternity's case studies--the Great Books and Classics. And like Odysseus and Hamlet, the students are longing for their true fathers, as without them, they know their house is in danger.
The students naturally take to the Greats, for there is no higher adventure than sailing forth with the greatest that has been written and spoken, and passage alongside the fellowship of immortal souls is as free as the truth's wind. And as entrepreneurship rewards not risk alone, but risk based on a faith in something greater--in higher ideals and a better way, I'm betting that the Western wind will rise again in a Great Books renaissance, and fill the souls and imaginations of the rising generation, exalting the classics to new heights in living ventures--in novels, films, video games, labs, and institutions--in the Rugged Soul--that wellspring of innovation.
http://artsentrepreneurship.com
http://herosjourneyentrepreneurship.org
Wednesday, February 24, 2010
Monday, February 22, 2010
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpeter
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpeter
Austrian Economics Entrepreneurship: Mises, Hayek, & SchumpterCategory:Business - Home BusinessDescription:Devoted to exalting heroic Austrian Economists such as Ludwig von Mises, Joseph Schumpeter, and F.A. Hayek and entrepreneurship.
Austrian Economics Entrepreneurship
The Greatest Investment Autumn, 2008
by Dr. Elliot McGucken
Entrepreneurship cannot be taught. But in no way does this mean there is nothing to teach in a class devoted to entrepreneurship. We must teach of liberty's ideals and the precepts underlying our precious, exalted freedom. We must battle for the soul of capitalism; and this has ever been done best by those brave men who acquainted themselves with the classics' immortal ideals in books written pages, and then took rugged action in rendeirng those ideals real in living ventures, as did our Founding Fathers.
Thus a class devoted to Entreprneurship--to the supposed bottom line--is actually a class devoted to the higher ideals. And so it is that I flipped the script on the modern university, by sneaking the Great Books back onto the debt-based campus in a Trojan Horse called The Hero's Journey in Arts Entreprenuership & Technology.
"The stock exchange is a poor substitute for the Holy Grail" --Joseph Schumpeter
"What warrants success in a fight for freedom and civilization is not merely material equipment but first of all the spirit that animates those handling the weapons. This heroic spirit cannot be bought by inflation." --Ludwig von Mises, The Theory of Money and Credit, p. 469
"The essential characteristic of Western civilization that distinguishes it from the arrested and petrified civilizations of the East was and is its concern for freedom from the state. The history of the West, from the age of the Greek polis down to the present-day resistance to socialism, is essentially the history of the fight for liberty against the encroachments of the officeholders." --Ludwig von Mises
The great aim of the struggle for liberty has been equality before the law. --Hayek
We must make the building of a free society once more an intellectual adventure, a deed of courage. What we lack is a liberal Utopia, a programme which seems neither a mere defence of things as they are nor a diluted kind of socialism, but a truly liberal radicalism which does not spare the susceptibilities of the mighty (including the trade unions), which is not too severely practical and which does not confine itself to what appears today as politically possible.Those who have concerned themselves exclusively with what seemed practicable in the existing state of opinion have constantly found that even this has rapidly become politically impossible as the result of changes in a public opinion which they have done nothing to guide. Unless we can make the philosophic foundations of a free society once more a living intellectual issue, and its implementation a task which challenges the ingenuity and imagination of our liveliest minds, the prospects of freedom are indeed dark. But if we can regain that belief in power of ideas which was the mark of liberalism at its best, the battle is not lost. --F.A. Hayek, Studies in Philosophy, Politics and Economics (1967)
A society that does not recognise that each individual has values of his own which he is entitled to follow can have no respect for the dignity of the individual and cannot really know freedom. --F.A. Hayek
Keynes did not teach us how to perform the miracle . . . of turning a stone into bread, but the not at all miraculous procedure of eating the seed corn. --Ludwig von Mises, Planning for Freedom, p. 71 Keynes
A work of art is an attempt to experience the universe as a whole. One cannot analyze or dissect it into parts and comment on it without destroying its intrinsic character. --Ludwig von Mises
Economic affairs cannot be kept going by magistrates and policemen. --Ludwig von Mises, The Theory of Money and Credit, p. 282 Coercion
Innovators and creative geniuses cannot be reared in schools. They are precisely the men who defy what the school has taught them. --Ludwig von Mises, Human Action, p. 311 p. 314
Ludwig von Mises --"An entrepreneur cannot be trained." Human Action p. 311 p. 314
Ludwig von Mises The creative spirit innovates necessarily. It must press forward. It must destroy the old and set the new in its place.. Progress cannot be organized. --Ludwig von Mises, Socialism p. 167 Genius
One cannot organize or institutionalize the emergence of new ideas. The Ultimate Foundation of Economic Science Ludwig von Mises p. 129 Ideas
A nation cannot prosper if its members are not fully aware of the fact that what alone can improve their conditions is more and better production. And this can only be brought about by increased saving and capital accumulation. Planning for Freedom pp. 92-93 Material Well-Being --Ludwig von Mises
The general intellectual climate which this produces, the spirit of complete cynicism as regards truth which it engenders, the loss of the sense of even the meaning of truth, the disappearance of the spirit of independent inquiry.... Perhaps the most alarming fact is that contempt for intellectual liberty is not a thing which arises only once the totalitarian system is established but one which can be found everywhere among intellectuals who have embraced a collectivist faith and who are acclaimed as intellectual leaders even in countries still under a liberal regime. --F.A. Hayek
In the etatist state entrepreneurs are at the mercy of officialdom. Officials enjoy discretion to decide questions on which the existence of every firm depends. They are practically free to ruin any entrepreneur they want to. They had the power not only to silence these objectors but even to force them to contribute to the party funds of nationalism. --Mises
If the American people ever allow private banks to control the issue of their money, first by inflation and then by deflation, the banks and corporations that will grow up around them (around the banks), will deprive the people of their property until their children will wake up homeless on the continent their fathers conquered. --Thomas Jefferson in 1802 in a letter to then Secretary of the Treasury, Albert Gallatin
The distinctive principle of Western social philosophy is individualism. --Mises
Individualism resulted in the fall of autocratic government, the establishment of democracy, the evolution of capitalism, technical improvements, and an unprecedented rise in standards of living. It substituted enlightenment for old superstitions, scientific methods of research for inveterate prejudices. --Mises
It was in the climate created by this capitalistic system of individualism that all the modern intellectual achievements thrived. --Mises
"The system of private property is the most important guarantee of freedom, not only for those who own property, but scarcely less for those who do not." --F.A. Hayek
"Those fighting for free enterprise and free competition do not defend the interests of those rich today. They want a free hand left to unknown men who will be the entrepreneurs of tomorrow." --Ludwig Von Mises
"[Socialists] promise the blessings of the Garden of Eden, but they plan to transform the world into a gigantic post office." --Ludwig Von Mises
If history could teach us anything, it would be that private property is inextricably linked with civilization. --Ludwig von Mises, Government and Civil Society
"Economics deals with society's fundamental problems; it concerns everyone and belongs to all. It is the main and proper study of every citizen." --Ludwig von Mises
"Even more significant of the inherent weakness of the collectivist theories is the extraordinary paradox that from the assertion that society is in some sense more than merely the aggregate of all individuals their adherents regularly pass by a sort of intellectual somersault to the thesis that in order that the coherence of this larger entity be safeguarded it must be subjected to conscious control, that is, to the control of what in the last resort must be an individual mind. It thus comes about that in practice it is regularly the theoretical collectivist who extols individual reason and demands that all forces of society be made subject to the direction of a single mastermind, while it is the individualist who recognizes the limitations of the powers of individual reason and consequently advocates freedom as a means for the fullest development of the powers of the interindividual process." --F.A. Hayek
"I have arrived at the conviction that the neglect by economists to discuss seriously what is really the crucial problem of our time is due to a certain timidity about soiling their hands by going from purely scientific questions into value questions. This is a belief deliberately maintained by the other side because if they admitted that the issue is not a scientific question, they would have to admit that their science is antiquated and that, in academic circles, it occupies the position of astrology and not one that has any justification for serious consideration in scientific discussion. It seems to me that socialists today can preserve their position in academic economics merely by the pretense that the differences are entirely moral questions about which science cannot decide. Conversation at the American Enterprise Institute for Public Policy Research, Washington, D.C. (9 February 1978); published in A Conversation with Friedrich A. Von Hayek: Science and Socialism (1979)" --F.A. Hayek
"If man is not to do more harm than good in his efforts to improve the social order, he will have to learn that in this, as in all other fields where essential complexity of an organized kind prevails, he cannot acquire the full knowledge which would make mastery of the events possible. He will therefore have to use what knowledge he can achieve, not to shape the results as the craftsman shapes his handiwork, but rather to cultivate a growth by providing the appropriate environment, in the manner in which the gardener does this for his plants." --F.A. Hayek, Nobel Lecture of December 11, 1974, The Pretence of Knowledge
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpeter
http://herosjourneyentrepreneurship.org
http://artsentrepreneurship.com
Austrian Economics Entrepreneurship: Mises, Hayek, & SchumpterCategory:Business - Home BusinessDescription:Devoted to exalting heroic Austrian Economists such as Ludwig von Mises, Joseph Schumpeter, and F.A. Hayek and entrepreneurship.
Austrian Economics Entrepreneurship
The Greatest Investment Autumn, 2008
by Dr. Elliot McGucken
Entrepreneurship cannot be taught. But in no way does this mean there is nothing to teach in a class devoted to entrepreneurship. We must teach of liberty's ideals and the precepts underlying our precious, exalted freedom. We must battle for the soul of capitalism; and this has ever been done best by those brave men who acquainted themselves with the classics' immortal ideals in books written pages, and then took rugged action in rendeirng those ideals real in living ventures, as did our Founding Fathers.
Thus a class devoted to Entreprneurship--to the supposed bottom line--is actually a class devoted to the higher ideals. And so it is that I flipped the script on the modern university, by sneaking the Great Books back onto the debt-based campus in a Trojan Horse called The Hero's Journey in Arts Entreprenuership & Technology.
"The stock exchange is a poor substitute for the Holy Grail" --Joseph Schumpeter
"What warrants success in a fight for freedom and civilization is not merely material equipment but first of all the spirit that animates those handling the weapons. This heroic spirit cannot be bought by inflation." --Ludwig von Mises, The Theory of Money and Credit, p. 469
"The essential characteristic of Western civilization that distinguishes it from the arrested and petrified civilizations of the East was and is its concern for freedom from the state. The history of the West, from the age of the Greek polis down to the present-day resistance to socialism, is essentially the history of the fight for liberty against the encroachments of the officeholders." --Ludwig von Mises
The great aim of the struggle for liberty has been equality before the law. --Hayek
We must make the building of a free society once more an intellectual adventure, a deed of courage. What we lack is a liberal Utopia, a programme which seems neither a mere defence of things as they are nor a diluted kind of socialism, but a truly liberal radicalism which does not spare the susceptibilities of the mighty (including the trade unions), which is not too severely practical and which does not confine itself to what appears today as politically possible.Those who have concerned themselves exclusively with what seemed practicable in the existing state of opinion have constantly found that even this has rapidly become politically impossible as the result of changes in a public opinion which they have done nothing to guide. Unless we can make the philosophic foundations of a free society once more a living intellectual issue, and its implementation a task which challenges the ingenuity and imagination of our liveliest minds, the prospects of freedom are indeed dark. But if we can regain that belief in power of ideas which was the mark of liberalism at its best, the battle is not lost. --F.A. Hayek, Studies in Philosophy, Politics and Economics (1967)
A society that does not recognise that each individual has values of his own which he is entitled to follow can have no respect for the dignity of the individual and cannot really know freedom. --F.A. Hayek
Keynes did not teach us how to perform the miracle . . . of turning a stone into bread, but the not at all miraculous procedure of eating the seed corn. --Ludwig von Mises, Planning for Freedom, p. 71 Keynes
A work of art is an attempt to experience the universe as a whole. One cannot analyze or dissect it into parts and comment on it without destroying its intrinsic character. --Ludwig von Mises
Economic affairs cannot be kept going by magistrates and policemen. --Ludwig von Mises, The Theory of Money and Credit, p. 282 Coercion
Innovators and creative geniuses cannot be reared in schools. They are precisely the men who defy what the school has taught them. --Ludwig von Mises, Human Action, p. 311 p. 314
Ludwig von Mises --"An entrepreneur cannot be trained." Human Action p. 311 p. 314
Ludwig von Mises The creative spirit innovates necessarily. It must press forward. It must destroy the old and set the new in its place.. Progress cannot be organized. --Ludwig von Mises, Socialism p. 167 Genius
One cannot organize or institutionalize the emergence of new ideas. The Ultimate Foundation of Economic Science Ludwig von Mises p. 129 Ideas
A nation cannot prosper if its members are not fully aware of the fact that what alone can improve their conditions is more and better production. And this can only be brought about by increased saving and capital accumulation. Planning for Freedom pp. 92-93 Material Well-Being --Ludwig von Mises
The general intellectual climate which this produces, the spirit of complete cynicism as regards truth which it engenders, the loss of the sense of even the meaning of truth, the disappearance of the spirit of independent inquiry.... Perhaps the most alarming fact is that contempt for intellectual liberty is not a thing which arises only once the totalitarian system is established but one which can be found everywhere among intellectuals who have embraced a collectivist faith and who are acclaimed as intellectual leaders even in countries still under a liberal regime. --F.A. Hayek
In the etatist state entrepreneurs are at the mercy of officialdom. Officials enjoy discretion to decide questions on which the existence of every firm depends. They are practically free to ruin any entrepreneur they want to. They had the power not only to silence these objectors but even to force them to contribute to the party funds of nationalism. --Mises
If the American people ever allow private banks to control the issue of their money, first by inflation and then by deflation, the banks and corporations that will grow up around them (around the banks), will deprive the people of their property until their children will wake up homeless on the continent their fathers conquered. --Thomas Jefferson in 1802 in a letter to then Secretary of the Treasury, Albert Gallatin
The distinctive principle of Western social philosophy is individualism. --Mises
Individualism resulted in the fall of autocratic government, the establishment of democracy, the evolution of capitalism, technical improvements, and an unprecedented rise in standards of living. It substituted enlightenment for old superstitions, scientific methods of research for inveterate prejudices. --Mises
It was in the climate created by this capitalistic system of individualism that all the modern intellectual achievements thrived. --Mises
"The system of private property is the most important guarantee of freedom, not only for those who own property, but scarcely less for those who do not." --F.A. Hayek
"Those fighting for free enterprise and free competition do not defend the interests of those rich today. They want a free hand left to unknown men who will be the entrepreneurs of tomorrow." --Ludwig Von Mises
"[Socialists] promise the blessings of the Garden of Eden, but they plan to transform the world into a gigantic post office." --Ludwig Von Mises
If history could teach us anything, it would be that private property is inextricably linked with civilization. --Ludwig von Mises, Government and Civil Society
"Economics deals with society's fundamental problems; it concerns everyone and belongs to all. It is the main and proper study of every citizen." --Ludwig von Mises
"Even more significant of the inherent weakness of the collectivist theories is the extraordinary paradox that from the assertion that society is in some sense more than merely the aggregate of all individuals their adherents regularly pass by a sort of intellectual somersault to the thesis that in order that the coherence of this larger entity be safeguarded it must be subjected to conscious control, that is, to the control of what in the last resort must be an individual mind. It thus comes about that in practice it is regularly the theoretical collectivist who extols individual reason and demands that all forces of society be made subject to the direction of a single mastermind, while it is the individualist who recognizes the limitations of the powers of individual reason and consequently advocates freedom as a means for the fullest development of the powers of the interindividual process." --F.A. Hayek
"I have arrived at the conviction that the neglect by economists to discuss seriously what is really the crucial problem of our time is due to a certain timidity about soiling their hands by going from purely scientific questions into value questions. This is a belief deliberately maintained by the other side because if they admitted that the issue is not a scientific question, they would have to admit that their science is antiquated and that, in academic circles, it occupies the position of astrology and not one that has any justification for serious consideration in scientific discussion. It seems to me that socialists today can preserve their position in academic economics merely by the pretense that the differences are entirely moral questions about which science cannot decide. Conversation at the American Enterprise Institute for Public Policy Research, Washington, D.C. (9 February 1978); published in A Conversation with Friedrich A. Von Hayek: Science and Socialism (1979)" --F.A. Hayek
"If man is not to do more harm than good in his efforts to improve the social order, he will have to learn that in this, as in all other fields where essential complexity of an organized kind prevails, he cannot acquire the full knowledge which would make mastery of the events possible. He will therefore have to use what knowledge he can achieve, not to shape the results as the craftsman shapes his handiwork, but rather to cultivate a growth by providing the appropriate environment, in the manner in which the gardener does this for his plants." --F.A. Hayek, Nobel Lecture of December 11, 1974, The Pretence of Knowledge
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpeter
http://herosjourneyentrepreneurship.org
http://artsentrepreneurship.com
Monday, February 15, 2010
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpter Devoted to exalting heroic Austrian Economists such as Ludwig von Mises,
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpter
http://herosjourneyentrepreneurship.org
http://artsentrepreneurship.com
http://tinyurl.com/yfjf865
http://tinyurl.com/yfjf865
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpter Devoted
to exalting heroic Austrian Economists such as Ludwig von Mises,
Joseph Schumpeter, and F.A. Hayek and entrepreneurship.
Austrian Economics Entrepreneurship
The Greatest Investment Autumn, 2008
by Dr. Elliot McGucken
Entrepreneurship cannot be taught. But in no way does this mean there
is nothing to teach in a class devoted to entrepreneurship. We must
teach of liberty’s ideals and the precepts underlying our precious,
exalted freedom. We must battle for the soul of capitalism; and this
has ever been done best by those brave men who acquainted themselves
with the classics’ immortal ideals in books written pages, and then
took rugged action in rendeirng those ideals real in living ventures,
as did our Founding Fathers.
Thus a class devoted to Entrepreneurship–to the supposed bottom line–
is actually a class devoted to the higher ideals. And so it is that I
flipped the script on the modern university, by sneaking the Great
Books back onto the debt-based campus in a Trojan Horse called The
Hero’s Journey in Arts Entreprenuership & Technology.
“The stock exchange is a poor substitute for the Holy Grail” –Joseph
Schumpeter
“What warrants success in a fight for freedom and civilization is not
merely material equipment but first of all the spirit that animates
those handling the weapons. This heroic spirit cannot be bought by
inflation.” –Ludwig von Mises, The Theory of Money and Credit, p. 469
“The essential characteristic of Western civilization that
distinguishes it from the arrested and petrified civilizations of the
East was and is its concern for freedom from the state. The history of
the West, from the age of the Greek polis down to the present-day
resistance to socialism, is essentially the history of the fight for
liberty against the encroachments of the officeholders.” –Ludwig von
Mises
The great aim of the struggle for liberty has been equality before the
law. –Hayek
We must make the building of a free society once more an intellectual
adventure, a deed of courage. What we lack is a liberal Utopia, a
programme which seems neither a mere defence of things as they are nor
a diluted kind of socialism, but a truly liberal radicalism which does
not spare the susceptibilities of the mighty (including the trade
unions), which is not too severely practical and which does not
confine itself to what appears today as politically possible.Those who
have concerned themselves exclusively with what seemed practicable in
the existing state of opinion have constantly found that even this has
rapidly become politically impossible as the result of changes in a
public opinion which they have done nothing to guide. Unless we can
make the philosophic foundations of a free society once more a living
intellectual issue, and its implementation a task which challenges the
ingenuity and imagination of our liveliest minds, the prospects of
freedom are indeed dark. But if we can regain that belief in power of
ideas which was the mark of liberalism at its best, the battle is not
lost. –F.A. Hayek, Studies in Philosophy, Politics and Economics
(1967)
A society that does not recognise that each individual has values of
his own which he is entitled to follow can have no respect for the
dignity of the individual and cannot really know freedom. –F.A. Hayek
Keynes did not teach us how to perform the miracle . . . of turning a
stone into bread, but the not at all miraculous procedure of eating
the seed corn. –Ludwig von Mises, Planning for Freedom, p. 71 Keynes
A work of art is an attempt to experience the universe as a whole. One
cannot analyze or dissect it into parts and comment on it without
destroying its intrinsic character. –Ludwig von Mises
Economic affairs cannot be kept going by magistrates and policemen. –
Ludwig von Mises, The Theory of Money and Credit, p. 282 Coercion
Innovators and creative geniuses cannot be reared in schools. They are
precisely the men who defy what the school has taught them. –Ludwig
von Mises, Human Action, p. 311 p. 314
Ludwig von Mises –”An entrepreneur cannot be trained.” Human Action
p. 311 p. 314
Ludwig von Mises The creative spirit innovates necessarily. It must
press forward. It must destroy the old and set the new in its place..
Progress cannot be organized. –Ludwig von Mises, Socialism p. 167
Genius
One cannot organize or institutionalize the emergence of new ideas.
The Ultimate Foundation of Economic Science Ludwig von Mises p. 129
Ideas
A nation cannot prosper if its members are not fully aware of the fact
that what alone can improve their conditions is more and better
production. And this can only be brought about by increased saving and
capital accumulation. Planning for Freedom pp. 92-93 Material Well-
Being –Ludwig von Mises
The general intellectual climate which this produces, the spirit of
complete cynicism as regards truth which it engenders, the loss of the
sense of even the meaning of truth, the disappearance of the spirit of
independent inquiry…. Perhaps the most alarming fact is that
contempt for intellectual liberty is not a thing which arises only
once the totalitarian system is established but one which can be found
everywhere among intellectuals who have embraced a collectivist faith
and who are acclaimed as intellectual leaders even in countries still
under a liberal regime. –F.A. Hayek
In the etatist state entrepreneurs are at the mercy of officialdom.
Officials enjoy discretion to decide questions on which the existence
of every firm depends. They are practically free to ruin any
entrepreneur they want to. They had the power not only to silence
these objectors but even to force them to contribute to the party
funds of nationalism. –Mises
If the American people ever allow private banks to control the issue
of their money, first by inflation and then by deflation, the banks
and corporations that will grow up around them (around the banks),
will deprive the people of their property until their children will
wake up homeless on the continent their fathers conquered. –Thomas
Jefferson in 1802 in a letter to then Secretary of the Treasury,
Albert Gallatin
The distinctive principle of Western social philosophy is
individualism. –Mises
Individualism resulted in the fall of autocratic government, the
establishment of democracy, the evolution of capitalism, technical
improvements, and an unprecedented rise in standards of living. It
substituted enlightenment for old superstitions, scientific methods of
research for inveterate prejudices. –Mises
It was in the climate created by this capitalistic system of
individualism that all the modern intellectual achievements thrived. –
Mises
“The system of private property is the most important guarantee of
freedom, not only for those who own property, but scarcely less for
those who do not.” –F.A. Hayek
“Those fighting for free enterprise and free competition do not defend
the interests of those rich today. They want a free hand left to
unknown men who will be the entrepreneurs of tomorrow.” –Ludwig Von
Mises
“[Socialists] promise the blessings of the Garden of Eden, but they
plan to transform the world into a gigantic post office.” –Ludwig Von
Mises
If history could teach us anything, it would be that private property
is inextricably linked with civilization. –Ludwig von Mises,
Government and Civil Society
“Economics deals with society’s fundamental problems; it concerns
everyone and belongs to all. It is the main and proper study of every
citizen.” –Ludwig von Mises
“Even more significant of the inherent weakness of the collectivist
theories is the extraordinary paradox that from the assertion that
society is in some sense more than merely the aggregate of all
individuals their adherents regularly pass by a sort of intellectual
somersault to the thesis that in order that the coherence of this
larger entity be safeguarded it must be subjected to conscious
control, that is, to the control of what in the last resort must be an
individual mind. It thus comes about that in practice it is regularly
the theoretical collectivist who extols individual reason and demands
that all forces of society be made subject to the direction of a
single mastermind, while it is the individualist who recognizes the
limitations of the powers of individual reason and consequently
advocates freedom as a means for the fullest development of the powers
of the interindividual process.” –F.A. Hayek
“I have arrived at the conviction that the neglect by economists to
discuss seriously what is really the crucial problem of our time is
due to a certain timidity about soiling their hands by going from
purely scientific questions into value questions. This is a belief
deliberately maintained by the other side because if they admitted
that the issue is not a scientific question, they would have to admit
that their science is antiquated and that, in academic circles, it
occupies the position of astrology and not one that has any
justification for serious consideration in scientific discussion. It
seems to me that socialists today can preserve their position in
academic economics merely by the pretense that the differences are
entirely moral questions about which science cannot decide.
Conversation at the American Enterprise Institute for Public Policy
Research, Washington, D.C. (9 February 1978); published in A
Conversation with Friedrich A. Von Hayek: Science and Socialism
(1979)” –F.A. Hayek
“If man is not to do more harm than good in his efforts to improve the
social order, he will have to learn that in this, as in all other
fields where essential complexity of an organized kind prevails, he
cannot acquire the full knowledge which would make mastery of the
events possible. He will therefore have to use what knowledge he can
achieve, not to shape the results as the craftsman shapes his
handiwork, but rather to cultivate a growth by providing the
appropriate environment, in the manner in which the gardener does this
for his plants.” –F.A. Hayek, Nobel Lecture of December 11, 1974, The
Pretence of Knowledge
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpter
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpter
http://herosjourneyentrepreneurship.org
http://artsentrepreneurship.com
http://tinyurl.com/yfjf865
http://herosjourneyentrepreneurship.org
http://artsentrepreneurship.com
http://tinyurl.com/yfjf865
http://tinyurl.com/yfjf865
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpter Devoted
to exalting heroic Austrian Economists such as Ludwig von Mises,
Joseph Schumpeter, and F.A. Hayek and entrepreneurship.
Austrian Economics Entrepreneurship
The Greatest Investment Autumn, 2008
by Dr. Elliot McGucken
Entrepreneurship cannot be taught. But in no way does this mean there
is nothing to teach in a class devoted to entrepreneurship. We must
teach of liberty’s ideals and the precepts underlying our precious,
exalted freedom. We must battle for the soul of capitalism; and this
has ever been done best by those brave men who acquainted themselves
with the classics’ immortal ideals in books written pages, and then
took rugged action in rendeirng those ideals real in living ventures,
as did our Founding Fathers.
Thus a class devoted to Entrepreneurship–to the supposed bottom line–
is actually a class devoted to the higher ideals. And so it is that I
flipped the script on the modern university, by sneaking the Great
Books back onto the debt-based campus in a Trojan Horse called The
Hero’s Journey in Arts Entreprenuership & Technology.
“The stock exchange is a poor substitute for the Holy Grail” –Joseph
Schumpeter
“What warrants success in a fight for freedom and civilization is not
merely material equipment but first of all the spirit that animates
those handling the weapons. This heroic spirit cannot be bought by
inflation.” –Ludwig von Mises, The Theory of Money and Credit, p. 469
“The essential characteristic of Western civilization that
distinguishes it from the arrested and petrified civilizations of the
East was and is its concern for freedom from the state. The history of
the West, from the age of the Greek polis down to the present-day
resistance to socialism, is essentially the history of the fight for
liberty against the encroachments of the officeholders.” –Ludwig von
Mises
The great aim of the struggle for liberty has been equality before the
law. –Hayek
We must make the building of a free society once more an intellectual
adventure, a deed of courage. What we lack is a liberal Utopia, a
programme which seems neither a mere defence of things as they are nor
a diluted kind of socialism, but a truly liberal radicalism which does
not spare the susceptibilities of the mighty (including the trade
unions), which is not too severely practical and which does not
confine itself to what appears today as politically possible.Those who
have concerned themselves exclusively with what seemed practicable in
the existing state of opinion have constantly found that even this has
rapidly become politically impossible as the result of changes in a
public opinion which they have done nothing to guide. Unless we can
make the philosophic foundations of a free society once more a living
intellectual issue, and its implementation a task which challenges the
ingenuity and imagination of our liveliest minds, the prospects of
freedom are indeed dark. But if we can regain that belief in power of
ideas which was the mark of liberalism at its best, the battle is not
lost. –F.A. Hayek, Studies in Philosophy, Politics and Economics
(1967)
A society that does not recognise that each individual has values of
his own which he is entitled to follow can have no respect for the
dignity of the individual and cannot really know freedom. –F.A. Hayek
Keynes did not teach us how to perform the miracle . . . of turning a
stone into bread, but the not at all miraculous procedure of eating
the seed corn. –Ludwig von Mises, Planning for Freedom, p. 71 Keynes
A work of art is an attempt to experience the universe as a whole. One
cannot analyze or dissect it into parts and comment on it without
destroying its intrinsic character. –Ludwig von Mises
Economic affairs cannot be kept going by magistrates and policemen. –
Ludwig von Mises, The Theory of Money and Credit, p. 282 Coercion
Innovators and creative geniuses cannot be reared in schools. They are
precisely the men who defy what the school has taught them. –Ludwig
von Mises, Human Action, p. 311 p. 314
Ludwig von Mises –”An entrepreneur cannot be trained.” Human Action
p. 311 p. 314
Ludwig von Mises The creative spirit innovates necessarily. It must
press forward. It must destroy the old and set the new in its place..
Progress cannot be organized. –Ludwig von Mises, Socialism p. 167
Genius
One cannot organize or institutionalize the emergence of new ideas.
The Ultimate Foundation of Economic Science Ludwig von Mises p. 129
Ideas
A nation cannot prosper if its members are not fully aware of the fact
that what alone can improve their conditions is more and better
production. And this can only be brought about by increased saving and
capital accumulation. Planning for Freedom pp. 92-93 Material Well-
Being –Ludwig von Mises
The general intellectual climate which this produces, the spirit of
complete cynicism as regards truth which it engenders, the loss of the
sense of even the meaning of truth, the disappearance of the spirit of
independent inquiry…. Perhaps the most alarming fact is that
contempt for intellectual liberty is not a thing which arises only
once the totalitarian system is established but one which can be found
everywhere among intellectuals who have embraced a collectivist faith
and who are acclaimed as intellectual leaders even in countries still
under a liberal regime. –F.A. Hayek
In the etatist state entrepreneurs are at the mercy of officialdom.
Officials enjoy discretion to decide questions on which the existence
of every firm depends. They are practically free to ruin any
entrepreneur they want to. They had the power not only to silence
these objectors but even to force them to contribute to the party
funds of nationalism. –Mises
If the American people ever allow private banks to control the issue
of their money, first by inflation and then by deflation, the banks
and corporations that will grow up around them (around the banks),
will deprive the people of their property until their children will
wake up homeless on the continent their fathers conquered. –Thomas
Jefferson in 1802 in a letter to then Secretary of the Treasury,
Albert Gallatin
The distinctive principle of Western social philosophy is
individualism. –Mises
Individualism resulted in the fall of autocratic government, the
establishment of democracy, the evolution of capitalism, technical
improvements, and an unprecedented rise in standards of living. It
substituted enlightenment for old superstitions, scientific methods of
research for inveterate prejudices. –Mises
It was in the climate created by this capitalistic system of
individualism that all the modern intellectual achievements thrived. –
Mises
“The system of private property is the most important guarantee of
freedom, not only for those who own property, but scarcely less for
those who do not.” –F.A. Hayek
“Those fighting for free enterprise and free competition do not defend
the interests of those rich today. They want a free hand left to
unknown men who will be the entrepreneurs of tomorrow.” –Ludwig Von
Mises
“[Socialists] promise the blessings of the Garden of Eden, but they
plan to transform the world into a gigantic post office.” –Ludwig Von
Mises
If history could teach us anything, it would be that private property
is inextricably linked with civilization. –Ludwig von Mises,
Government and Civil Society
“Economics deals with society’s fundamental problems; it concerns
everyone and belongs to all. It is the main and proper study of every
citizen.” –Ludwig von Mises
“Even more significant of the inherent weakness of the collectivist
theories is the extraordinary paradox that from the assertion that
society is in some sense more than merely the aggregate of all
individuals their adherents regularly pass by a sort of intellectual
somersault to the thesis that in order that the coherence of this
larger entity be safeguarded it must be subjected to conscious
control, that is, to the control of what in the last resort must be an
individual mind. It thus comes about that in practice it is regularly
the theoretical collectivist who extols individual reason and demands
that all forces of society be made subject to the direction of a
single mastermind, while it is the individualist who recognizes the
limitations of the powers of individual reason and consequently
advocates freedom as a means for the fullest development of the powers
of the interindividual process.” –F.A. Hayek
“I have arrived at the conviction that the neglect by economists to
discuss seriously what is really the crucial problem of our time is
due to a certain timidity about soiling their hands by going from
purely scientific questions into value questions. This is a belief
deliberately maintained by the other side because if they admitted
that the issue is not a scientific question, they would have to admit
that their science is antiquated and that, in academic circles, it
occupies the position of astrology and not one that has any
justification for serious consideration in scientific discussion. It
seems to me that socialists today can preserve their position in
academic economics merely by the pretense that the differences are
entirely moral questions about which science cannot decide.
Conversation at the American Enterprise Institute for Public Policy
Research, Washington, D.C. (9 February 1978); published in A
Conversation with Friedrich A. Von Hayek: Science and Socialism
(1979)” –F.A. Hayek
“If man is not to do more harm than good in his efforts to improve the
social order, he will have to learn that in this, as in all other
fields where essential complexity of an organized kind prevails, he
cannot acquire the full knowledge which would make mastery of the
events possible. He will therefore have to use what knowledge he can
achieve, not to shape the results as the craftsman shapes his
handiwork, but rather to cultivate a growth by providing the
appropriate environment, in the manner in which the gardener does this
for his plants.” –F.A. Hayek, Nobel Lecture of December 11, 1974, The
Pretence of Knowledge
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpter
Austrian Economics Entrepreneurship: Mises, Hayek, & Schumpter
http://herosjourneyentrepreneurship.org
http://artsentrepreneurship.com
http://tinyurl.com/yfjf865
Friday, March 27, 2009
Monday, April 23, 2007
Syllabus of Dr. Elliot McGucken's Artistic Entrepreneurship & Technology Class
EPIC STORY & THE HERO’S JOURNEY IN
ARTISTIC ENTREPRENEURSHIP & TECHNOLOGY 101
Class Syllabus, Dr. Elliot McGucken
Pepperdine University, Spring 2007
email: drelliot@gmail.com cell: 919-270-0732
Teresea Ciulla of Entrepreneur Magazine writes, "Can you actually make your passion your profession? According to Dr. Elliot McGucken, a professor at the University of North Carolina, Chapel Hill, who's teaching the university's first "Artistic Entrepreneurship & Technology 101" class, the answer just may be yes. McGucken's class, which is comprised of a group of 45 students majoring in law, business, art, computer science, journalism and music, focuses on teaching students about creating value over just making money, about letting their higher ideals guide the bottom line. After all, as McGucken says, "Successful companies aren't successful because they make money—they're successful because they create value." Class projects range from a classical music video to a hip hop curriculum and textbook to an online art gallery to a freshman's record label that's signed more than ten bands to a social network being programmed by three computer science majors. Students are seeing that to the degree they succeed in creating useful art and ventures, they'll be able to support their passions with a profitable business. . .Looks like McGucken's found a way to inspire a new generation of artistically minded entrepreneurs to follow their passions—and make a living.”
Class Structure: AE&T will be based upon the stages of Joseph Campbell’s Hero with a Thousand Faces. Every entrepreneurial venture has an Aristotlean three-act structure with a beginning, middle, and end; and every aspect of classical story, including the call to adventure, crossing the threshold, antagonists, mentors, reversals of fortune, the seizing of the sword from the stone, and the return on home, may be found in the realm of entrepreneurship and the life of entrepreneurs. Every class will begin with a general lecture, followed by a “closeup” lecture focusing on case studies or specific verticals, followed by class participation and presentations. Visiting speakers will join us from time to time.
Class Texts: Dr. E will provide excerpts form his forthcoming books, Artistic Entrepreneurship & Technology 101 and Hero’s Journey Entrepreneurship. John Bogle’s Battle for the Soul of Capitalism and Joseph Campbell’s Hero with a Thousand Faces, Nolo’s Patents, Trademarks, and Copyrights, and the Rich Dad’s Own Your Own Corporation are also required.
Class Mentors: Students will seek out and study both classical and contemporary mentors.
Fundamental Class Concept: IDEALS ARE REAL: The same ideals which guide higher art also guide business and law—ideals will be your most valuable asset on this journey. Artistic entrepreneurs create both monetary and spiritual wealth by following ideals.
Class Multimedia: The class will focus heavily on live technology demos including ecommerce, video game technologies, digital rights management, social networks, digital production and distribution, videos, and more.
Student Deliverables: An independent project will be the focus for each student. Each student will research and deliver a full business plan (15+ pages), and operating venture, work of art, collection, or production. The theme will be manifesting a single idea in multiple mediums, including web pages, blogs, and wikis. Students can work in groups up to three members, and each group will be responsible for several presentations, including a final twenty minute presentation at the semester’s end.
Student Blog: Every student will blog their journey, including resources, reflections, and insights.
Reserve Readings:
Art:
Aristotle’s Poetics by Aristotle
Aristotle’s Poetics for Screenwriters, by Michael Tierno
The Ultimate Writer’s Guide to Hollywood, Skip Press
The Hero with a Thousand Faces, by Joseph Campbell
The Sacred Romance, by Jonathan Eldredge
Story by Robert McKee
Screenwriting is Storytelling by Kate Wright
The Writer's Journey, Second Edition : Mythic Structure for Writers (Paperback)
by Christopher Vogler
Law:
The United States Constitution
Patent it Yourself, Bill Pressman (nolo.com)
Free Culture: How Big Media Uses Technology and the Law to Lock Down Culture and Control Creativity, by Larry Lessig
Nolo.com
Business/Entrepreneurship:
Think and Grow Rich, by Napoleon Hill
The Warren Buffett Way, by Bill Miller
The Art of the Start, Guy Kawasaki
The Big Picture : The New Logic of Money and Power in Hollywood by Edward Jay Epstein
Own Your Own Corporation: by Garrett Sutton, Robert T. Kiyosaki, Ann Blackman
Classics:
The Western Canon by Harold Bloom
Shakespeare
The Inferno, Dante
The Odyssey, Homer
The Bible
Biography:
Benjamin Franklin’s Autobiography
Losing My Virginity : How I've Survived, Had Fun, and Made a Fortune Doing Business My Way by Richard Branson
iCon: Steve Jobs : The Greatest Second Act in the History of Business by Jeffrey S. Young, William L. Simon
Technology:
Slashdot.org
Web Resources:
wikientrepreneur.org
artsbusinesstech.com/forum
artsentrepreneurship.com
nolo.com, uspto.gov, slashdot.org, gamasutra.com, variety.com
libertyfilmfestival.com/libertas, afrfilmfestival.com
ARTISTIC ENTREPRENEURSHIP & TECHNOLOGY 101
Class Syllabus, Dr. Elliot McGucken
Pepperdine University, Spring 2007
email: drelliot@gmail.com cell: 919-270-0732
Teresea Ciulla of Entrepreneur Magazine writes, "Can you actually make your passion your profession? According to Dr. Elliot McGucken, a professor at the University of North Carolina, Chapel Hill, who's teaching the university's first "Artistic Entrepreneurship & Technology 101" class, the answer just may be yes. McGucken's class, which is comprised of a group of 45 students majoring in law, business, art, computer science, journalism and music, focuses on teaching students about creating value over just making money, about letting their higher ideals guide the bottom line. After all, as McGucken says, "Successful companies aren't successful because they make money—they're successful because they create value." Class projects range from a classical music video to a hip hop curriculum and textbook to an online art gallery to a freshman's record label that's signed more than ten bands to a social network being programmed by three computer science majors. Students are seeing that to the degree they succeed in creating useful art and ventures, they'll be able to support their passions with a profitable business. . .Looks like McGucken's found a way to inspire a new generation of artistically minded entrepreneurs to follow their passions—and make a living.”
Class Structure: AE&T will be based upon the stages of Joseph Campbell’s Hero with a Thousand Faces. Every entrepreneurial venture has an Aristotlean three-act structure with a beginning, middle, and end; and every aspect of classical story, including the call to adventure, crossing the threshold, antagonists, mentors, reversals of fortune, the seizing of the sword from the stone, and the return on home, may be found in the realm of entrepreneurship and the life of entrepreneurs. Every class will begin with a general lecture, followed by a “closeup” lecture focusing on case studies or specific verticals, followed by class participation and presentations. Visiting speakers will join us from time to time.
Class Texts: Dr. E will provide excerpts form his forthcoming books, Artistic Entrepreneurship & Technology 101 and Hero’s Journey Entrepreneurship. John Bogle’s Battle for the Soul of Capitalism and Joseph Campbell’s Hero with a Thousand Faces, Nolo’s Patents, Trademarks, and Copyrights, and the Rich Dad’s Own Your Own Corporation are also required.
Class Mentors: Students will seek out and study both classical and contemporary mentors.
Fundamental Class Concept: IDEALS ARE REAL: The same ideals which guide higher art also guide business and law—ideals will be your most valuable asset on this journey. Artistic entrepreneurs create both monetary and spiritual wealth by following ideals.
Class Multimedia: The class will focus heavily on live technology demos including ecommerce, video game technologies, digital rights management, social networks, digital production and distribution, videos, and more.
Student Deliverables: An independent project will be the focus for each student. Each student will research and deliver a full business plan (15+ pages), and operating venture, work of art, collection, or production. The theme will be manifesting a single idea in multiple mediums, including web pages, blogs, and wikis. Students can work in groups up to three members, and each group will be responsible for several presentations, including a final twenty minute presentation at the semester’s end.
Student Blog: Every student will blog their journey, including resources, reflections, and insights.
Reserve Readings:
Art:
Aristotle’s Poetics by Aristotle
Aristotle’s Poetics for Screenwriters, by Michael Tierno
The Ultimate Writer’s Guide to Hollywood, Skip Press
The Hero with a Thousand Faces, by Joseph Campbell
The Sacred Romance, by Jonathan Eldredge
Story by Robert McKee
Screenwriting is Storytelling by Kate Wright
The Writer's Journey, Second Edition : Mythic Structure for Writers (Paperback)
by Christopher Vogler
Law:
The United States Constitution
Patent it Yourself, Bill Pressman (nolo.com)
Free Culture: How Big Media Uses Technology and the Law to Lock Down Culture and Control Creativity, by Larry Lessig
Nolo.com
Business/Entrepreneurship:
Think and Grow Rich, by Napoleon Hill
The Warren Buffett Way, by Bill Miller
The Art of the Start, Guy Kawasaki
The Big Picture : The New Logic of Money and Power in Hollywood by Edward Jay Epstein
Own Your Own Corporation: by Garrett Sutton, Robert T. Kiyosaki, Ann Blackman
Classics:
The Western Canon by Harold Bloom
Shakespeare
The Inferno, Dante
The Odyssey, Homer
The Bible
Biography:
Benjamin Franklin’s Autobiography
Losing My Virginity : How I've Survived, Had Fun, and Made a Fortune Doing Business My Way by Richard Branson
iCon: Steve Jobs : The Greatest Second Act in the History of Business by Jeffrey S. Young, William L. Simon
Technology:
Slashdot.org
Web Resources:
wikientrepreneur.org
artsbusinesstech.com/forum
artsentrepreneurship.com
nolo.com, uspto.gov, slashdot.org, gamasutra.com, variety.com
libertyfilmfestival.com/libertas, afrfilmfestival.com
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